AMAKA STUDIO
A media-tech platform spotlighting women from Africa and across the African diaspora in major cities such as London, LA and New York. Connecting with their community through editorial and events focusing on Arts, Culture, Fashion, Tech, Sports and more.
Creative & Art Direction
As the Head of Creative Marketing at AMAKA, I was tasked with growing a brand that had a target audience of Gen-Z and Millennial women across Africa and diaspora cities such as London and NYC.
The creative identity for the brand was modern, bright, and youthful - as well as marketing strategy and campaign management, I was responsible for the creative direction and production of key art for all brand editorial programmes including podcasts and video series, events, social media and marketing materials.
Social Media Strategy, Art Direction, Curation, Copywriting and Management.
In addition, template design and social media creative identity development incl. art direction for all campaign assets across IG, YouTube, Twitter and more.
SOCIAL MEDIA
OVIE SOKO - LOVE ISLAND SOCAL MEDIA MANAGEMENT
Managed Ovie’s story and feed posts on Instagram during his time on Love Island which generated high engagement and grew audience from 5k – 2m followers in 6 weeks.
In addition to managing brand partnerships and scheduling sponsored posts / branded content campaigns.